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	<title>North Carolina&#039;s Triangle Business Forum &#187; Meeting</title>
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	<description>Resources, networking, and support for small businesses in Raleigh, Durham, and Chapel Hill</description>
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		<title>Triangle AMA October Luncheon: The Power of Talk</title>
		<link>http://triangleforum.org/2009/09/triangle-ama-october-luncheon-the-power-of-talk-using-experiential-marketing-to-drive-positive-word-of-mouth/</link>
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		<pubDate>Sat, 05 Sep 2009 18:29:27 +0000</pubDate>
		<dc:creator>lewis</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Meeting]]></category>
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		<category><![CDATA[customer engagement]]></category>
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		<description><![CDATA[Using experiential marketing to drive positive word-of-mouth.

October 15, 11:30 am to 1:30 pm at Briar Creek Country Club
At the October 2009 meeting of the Triangle Chapter of the American Marketing Association, learn how major brands ranging from Xbox 360 and Tivo to Gerber and Disney Cruise Lines use experiential marketing as part of their marketing [...]]]></description>
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